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Creative Direction for Off-road Vehicle Accessories

Client: Wicked Grafex       Date: 2010 - 2012       Role: Creative Direction, Process & Product Development

Tailored Graphics

Fuel E-commerce Growth

Directed the internal workings of producing after-market on and off-road vehicle and device graphics. This process involved meticulously color matching factory colors, patterns, and sizing for specific models.

Product Development: Off-road Vehicle Aftermarket Kit

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Product Development: Street Bike Aftermarket Kit

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Streamlining Production

To streamline production and expand offerings, we developed and implemented an innovative process using Photoshop actions. This system enabled the consistent creation and launch of hundreds of unique designs with diverse color variations. By pairing this approach with efficient workflows, we optimized online sales and paved the way for scalable growth.

Product Development: Device Decals

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